by Administrator | Dec 5, 2017 | Reputation
Reputation Management should be embedded into the business plan and entrenched within every area of the business. There is a strong correlation between a company’s reputation and a customer’s willingness to recommend it. While businesses need to focus on...
by Administrator | Dec 4, 2017 | Uncategorized
Public Relations professionals today play a critical role as advisors to the business. A Public Relations strategy can no longer stand alone, it must form part of the business strategy to drive business results for the organisation. As the role of Public Relations...
by Administrator | Dec 4, 2017 | Reputation
Underhand approaches should never be used in Public Relations. Not ever! It is a sad day when Public Relations firms tarnish the reputation of the industry as a whole. For those not in the know a UK-based Public Relations firm, Bell Pottinger came under the...
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