CONTENT CREATIONCreate engaging stories
You need to tell your story in the most impactful way for the medium. Copy, visuals, animation and video – we make your brand come alive. We help you create stories in a way that connects with audiences in the digital age.
What makes us a great content partner?
- We are experienced in communications and marketing
- We know how to get the best from our content creation team
- We direct all content to make sure it aligns with your brand and message
- We have copywriters, journalists, video experts, animators and designers on our team who create exceptional work
- We are highly creative and imaginative
- Our experts are affordable to fit in with the SME budget
OUR CONTENT CREATION SERVICES
DIRECTION & PLANS - We manage the entire content creation process for you.
Our imaginative creative and planning process gives you content plans and calendars aligned to what will resonate with your audiences, your business goals and brand positioning.
WRITING – We create excellent written work.
From press articles, product brochures, ebooks, training programmes, sales kits, company profiles, social posts to speeches and presentations: you name it, we can write it. If you need creative, succinct, professional written content created with purpose, we are the team for you.
VISUAL DESIGNS - We create designs that have impact.
We are creative and strategic which allows us to shape the right visual story for the medium and audience. From social media posts, to the creative design of marketing and sales collateral or any other communications that requires visuals to tell your story, we have the imagination and skills to create it.
ANIMATION - We create animations that stand out.
We create affordable animations for websites and social media channels. Our service includes a scriptwriter/director who sets the scene and ensures your short 15, 30 or 60 second animation catches the attention of audiences quickly and with impact.
VIDEO - We create affordable videos for SMEs.
Our video service meets the needs of the digital age – attention grabbing, short and punchy! For us less is more, but quality still prevails. We specialise in videos for the digital age, allowing you to showcase your company, knowledge, products and people in the most effective way.
DRONE VIDEOS & PHOTOGRAPHY - Capture your stories from the air.
We have introduced a drone service which allows you to capture your stories from the air. Whether it’s your office, property, event or time lapse footage you need, we have the skills and equipment to do it affordably.
PUBLIC RELATIONSSo those who matter know your name
Great communication is about telling your story in the most captivating ways so that you stand out from the clutter and get noticed. This philosophy lies at the heart of how we approach Public Relations for your business. We constantly create great stories about your business, people and products for maximum impact.
What makes us a great PR partner?
- We position your business in the right way for maximum impact
- We understand business
- We have specialist knowledge in ICT, Healthcare, FMCG and Law amongst others
- We have strong media contacts
- We are highly responsive
- We are on point with our messages
- We develop a high level of trust with our clients
- We leverage the power of traditional and digital mediums
OUR PR SERVICES
POSITIONING - We develop strategic positioning for businesses and individuals.
REPUTATION MANAGEMENT & CRISIS COMMUNICATIONS – We use our tried-and-tested crisis methodology to limit the impact of a reputational crisis.
Our decades of expertise in reputation management has allowed us to develop a risk framework and crisis communications methodology to help you manage and get ahead of a crisis. We were selected by leading Insurance underwriters Camargue, as the consultancy on record to handle all crisis for their clients which includes top restaurant chains, health and beauty chains and tourism entities, amongst others. Our CEO, Janine Lloyd is considered one of the top crisis experts in South Africa and regularly leads workshops and conferences on the topic in Africa.
PUBLICITY AND MEDIA LIAISON – We get you into the media.
We have developed a proven model of media strategies that work and will add huge value to your business. The credibility you get by being featured in the media is unmatched. The visual opportunity of you standing with Gareth Cliff at an interview at CliffCentral is massive. Or what about meeting a potential client with a copy of Finweek in which your business is featured? What about when a company Googles your business and loads of articles pop up on Page 1?
We have personal Relationships with the media from broadcast to online and print and know how to position your business to get the press it deserves.
Checkout some of our press for clients here:
Sunday Times, My Brilliant Career
Entrepreneur Magazine, You need to simplify
Entrepreneur Online, Why partnerships will make or break your business
SPEAKING ENGAGEMENTS - We get you in front of people that matter.
PARTNERSHIPS – We find partners who will help you grow your business.
SOCIAL MEDIAWe use the right channels to get your business out there
A great social presence allows you to position your business, connect with the right people and build communities to tell your story. We know which channels work and how they will work for you. We understand the intricacies of communicating in the social world and know how to get maximum impact for your business.
What makes us a great social partner?
- We are conversationalists at heart so we know how to communicate in the right way
- We are content creators so we know how to make content that is interesting
- We are reputation masters so we understand how avoid and manage a social crisis
- We know who the right influencers are and engage with them in the right way
OUR SOCIAL MEDIA SERVICES
STRATEGY & PLANNING – We plan for exponential success.
SET UP YOUR CHANNELS – We position you and your business for success.
INFLUENCER ENGAGEMENTS – We have connections with digital influencers.
CONTENT CREATION – We create stories that stand out.
ENGAGE WITH YOUR COMMUNITIES – We ensure your reputation is properly managed.
DIGITAL MARKETINGAttract and convert prospects into customers and customers into repeat buyers
We have a team of top marketing experts who understand and have experience in both the traditional and digital world. From setting up your digital marketing strategy or implementing it on a monthly basis we know we can add huge value to your business.
What makes us a great marketing partner?
- We have copywriters who know how to get your message across
- We have designers who know how to get maximum impact for your campaigns
- We understand technology methods including marketing automation and CRM tools to execute measurable and trackable campaigns
- We have marketing managers with experience and knowledge for you to tap into the right way
OUR DIGITAL MARKETING SERVICES
STRATEGY & PLANNING – Find ways to stand out from the crowd.
WEBSITE DESIGN & DEVELOPMENT – Websites that work for marketing.
CAMPAIGN CONCEPTUALISATION & IMPLEMENTATION – Campaigns that are noticed.
SOCIAL MEDIA ADVERTISING – Elevate your brand and get out there.
SEO & GOOGLE ADWORDS – Grow your business through search.
LINKEDIN CAMPAIGNS – Connect with the right people.
EMAIL MARKETING – It’s all about the content.
MARKETING AUTOMATION – Your virtual sales force.
TRAINING & COACHINGWe help you, your teams and your business communicate better!
Our courses have been developed by the experts based on tried and tested methods that work. Learn from the best with our packaged workshops, individual coaching or let us design a workshop tailored to your specific needs.
Your workshop leader
Janine Lloyd is an entrepreneur and expert in her field. With 27 years leadership experience in the marketing and communications industry, she has established a reputation for developing engaging professional training, coaching and workshops. She is also a RESULTS trained business and executive coach and has hosted many workshops throughout Africa as well as facilitated in-house company workshops.
OUR TRAINING & COACHING SERVICES
Marketing and Branding for the Entrepreneur
This innovative workshop gives entrepreneurs all the tools and knowledge you need to know to market and brand your business for success. Whether you are a start-up or an established business, marketing is critical to taking your business forward. Our experienced marketing coaches will show you tried-and-tested ways to take your business to market, even if you know nothing about marketing. Our small workshops are designed to give you specific and personal attention so we can help address any challenges you may have with your marketing and branding.
Speaking and Presenting Skills 101
This workshop will teach your spokespeople to understand the media and be better prepared when being interviewed by print journalists, radio or on Television. This workshop includes a combination of teaching and practice exercises with real journalists and a television crew.